how to guide
Soft Bounce vs Hard Bounce: What They Mean and What to Do With Each
Soft bounces are temporary delivery failures. Hard bounces are permanent. Here's what each means, why they happen, and exactly how to handle them in your code.
Yogini Bende • 09 Jun, 2026
how to guide
Email Bounce Rate: What's Normal and How to Fix It
If your email bounce rate is above 2%, you have a list quality problem. Here's what causes high bounce rates and how to fix them fast.
Yogini Bende • 08 Jun, 2026
how to guide
SaaS Onboarding Email Sequence: How I'd Build One (With Examples)
How I think through a SaaS onboarding email sequence: trigger on what users do, not the calendar, and meet them at the stage they are actually in.
Yogini Bende • 05 Jun, 2026
how to guide
How to Build a Marketing Automation Workflow (with examples and templates)
A practical take on marketing automation workflows from someone who builds them. Examples, templates, and lessons from Peerlist and AutoSend.
Yogini Bende • 04 Jun, 2026
how to guide
How to Make Your Email Template Dark Mode Compatible
A practical guide to color-scheme meta tags, prefers-color-scheme CSS, Gmail's forced inversion, and image handling.
Akash Bhadange • 03 Jun, 2026
how to guide
What Is a Spam Trap? Types, Detection, and How to Fix It
I break down what spam traps are, the three types you'll hit, how to detect them in your list, and how to fix the damage before it kills deliverability.
Akash Bhadange • 22 May, 2026
how to guide
How To Test Email Deliverability: Your Ultimate Guide
Learn how to test email deliverability with our playbook. Fix SPF/DKIM, run seed tests, & automate monitoring for transactional emails.
Akash Bhadange • 11 May, 2026
how to guide
Stop Tracking Open Rates. Your Deliverability Will Thank You.
Tracking open rates could be sending your emails to spam. Learn why the metric is unreliable and what to measure instead.
Akash Bhadange • 24 Mar, 2026
email marketing
Why Every Indie Hacker I Know Is Overpaying for Email
I've had the same conversation with a dozen indie hackers this year. Their email bill keeps going up, not because they send more, but because their list grew.
Akash Bhadange • 05 Mar, 2026
how to guide
The Complete Guide to Email Authentication: SPF, DKIM, and DMARC
This guide walks you through what each protocol does, how to set them up, and the common mistakes that silently wreck your inbox placement.
Akash Bhadange • 17 Feb, 2026
engineering
The List-Unsubscribe Header: A Complete Guide
The List-Unsubscribe header lets Gmail and Yahoo show a native unsubscribe button on your emails. Here's how it works and how to set it up correctly.
Akash Bhadange • 27 Jan, 2026
how to guide
Why Gmail Says Your Emails "Appear Suspicious" (And How to Fix It)
Gmail marking your emails as suspicious? Fix DMARC strict alignment with this SPF, DKIM, and DMARC DNS configuration guide.
Akash Bhadange • 07 Jan, 2026
how to guide
How to Read Email Metrics and Actually Improve Email Performance
Email metrics explained: what each number means, healthy benchmarks, red flags to watch for, and how to turn analytics into better email performance.
Akash Bhadange • 01 Jan, 2026
how to guide
Why Your Emails Go to Spam: 18 Reasons and How to Fix Each One
Most deliverability problems come down to a small set of fixable mistakes. Let's discuss 18 mistakes, what they are, why they happen, and how to fix each one.
Akash Bhadange • 30 Dec, 2025
how to guide
How to Warm Up a New Email Domain: Step-by-Step Guide for High Deliverability
I built gradual send into AutoSend after watching new customers hit spam on day one. Here's the exact domain warmup process I recommend.
Akash Bhadange • 18 Dec, 2025
product updates
AutoSend Partners with Dodo Payments to Power Transactional Email Notifications
Dodo Payments customers can seamlessly integrate AutoSend's email API to handle all payment-related notifications, from transaction confirmations to subscription updates.
Akash Bhadange • 02 Dec, 2025
engineering
SMTP vs API: Complete Developer Guide
Complete technical guide comparing SMTP vs API for sending emails. Includes code examples, performance benchmarks, and decision framework for developers.
Akash Bhadange • 12 Nov, 2025
engineering
Why AutoSend Doesn’t Have a Free Plan
How protecting deliverability, reliability, and focus shaped our decision to not offer the free plan.
Akash Bhadange • 11 Nov, 2025
email marketing
The Hidden Cost of Poor Email Deliverability
Poor email deliverability hurts trust, engagement, and revenue. Learn how to protect your domain and improve email deliverability with AutoSend.
Akash Bhadange • 01 Nov, 2025
email marketing
Do Transactional Emails Need an Unsubscribe Link?
Learn when transactional emails need an unsubscribe link, when they don’t, and how to stay compliant with CAN-SPAM and GDPR rules.
Akash Bhadange • 01 Nov, 2025
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